The voiceover industry is booming and has many opportunities for those who want to work in the field. Obviously, there are many ways to generate leads and convert prospects into clients. This makes it challenging to decide which ones will actually work for your business. Here are five lead generation ideas for voiceover artists to help you grow your client list!
Network with other voiceover artists
Voiceover marketing can be challenging. So, anything you can do to build connections with other voice actors will be beneficial. The first step is identifying your contact pool and figuring out who would engage with you. You can join voice acting groups and attend local meet-ups and voice acting conferences.
Offer yourself up as an expert on social media platforms
Social media is evolving, and you must know how to use these platforms to grow your business. There are several ways you can use voiceover marketing and drive traffic to your site. The platform you choose depends on your target audience’s demographic and your services.
Create a blog that showcases your work
A blog is a great way to show off your voiceover acting skills and generate leads. If you don’t have the time or knowledge, you can use templates for creating blogs and customize them. Sites like WordPress also offer free blogging platforms with features and popular themes.
Get testimonials from satisfied customers to show off your skills
Showcasing testimonials is a great way to make clients feel confident. Once you get those testimonials, all that’s left is for the client to call and book you. To get testimonials from satisfied customers, you can send a quick email or give them an easy link on your website with instructions.
Use audio clips of yourself performing different types of voices
Posting audio clips of yourself performing different types of voices on your website can help your voiceover marketing efforts. It helps prospective customers see what you can do with your voice. Additionally, you could also include video clips of yourself reading scripts to give a new perspective on your offer’s quality of work.
Have you used any of these lead generation ideas for voiceover artists? If not, try them out and tell us how they work for your voiceover business. The key to a successful marketing strategy is understanding what works for your audience and giving it to them.